What this is
Product schema is machine-readable product information on a product page. It is usually output as JSON-LD or microdata and includes fields such as product name, image, description, brand, price, availability, SKU, GTIN, and URL.
Why it matters
AI shopping systems use Product schema to identify what you sell and whether the information is trustworthy. If the schema is missing or incomplete, your product may be harder to recommend.
Can you fix it yourself?
Sometimes. You can usually improve product titles, descriptions, images, SKU, barcode, brand, price, and inventory status in your store admin. If the page template or SEO app is not outputting schema correctly, you may need platform admin, app, theme, or developer help.
Message to send
Please check our product page schema.
The page should output valid Product schema with name, image, description, brand, SKU or GTIN where available, offers.price, offers.availability, and URL. If multiple apps or theme files output duplicate Product schema, please keep one reliable source.
How to verify
Use a structured data validator on a product URL. Confirm it detects Product schema and that the fields match the visible product page.